Better Hotel Room
Better Hotel Room is a new Australian website for booking hotels and also helps to promote Australian hotels in China thanks to it’s branded Chinese sister site, V Hotels.
BHR had a vision of creating an Australian based hotel website that would specifically target the Australian and Chinese markets. They wanted to offer people an alternative to the hotel booking “giants” by creating a site that looked great, was easy to use and provided competitively priced accommodation options.
With BHR’s vision in mind, Thrive Digital created a web design and front-end concept for the website that resulted in a clean, fresh looking site that reflects their brand perfectly.
Because BHR was a new brand joining a competitive industry we provided marketing strategies on how best to utilise campaigns to increase brand awareness and to attract new customers to keep a steady stream of bookings coming through. Campaigns were launched via Google and on Social Media platforms.
Delivering content marketing through blogs, social media sharing and posting, Thrive Digital is continuing to improve BHR’s online presence, build brand authority and improve market share.
"Jordan & the team from Thrive Digital have been pivotal to us for the development of the Better Hotel Room concept, brand & website. They were able to take our initial ideas and help us develop them into visual design concepts and practical plan for website development. The design they did for the website was outstanding which has given our website an excellent front end. They have supported the process of turning the web designs into a functional website spec and have worked with the developers we engaged for the complex website build. Jordan and his team are delight to work with and have been very responsive to our needs through the project. I would highly recommend Web Based Marketing for helping set right foundation for any online start-up."
David Richards, CEO of BetterHotelRoom.com
- Digital marketing strategy
- Branding & web design
- Landing page development
- Google & Facebook campaigns
- Ongoing content marketing