Milestone Financial are a medium sized financial planning advisory firm based in Canberra. Their premiere team of experienced financial advisors offer a large range of services and solutions to individuals and business’ throughout the ACT and surrounds.
In a competitive industry, Milestone Financial required an increase in the number of monthly new client leads and overall were looking to improve their online presence and market positioning in order to become an authority in financial planning in the Canberra region. They had a vision of holding regular events to share knowledge with their clients but wanted to make sure high attendance rates and a justifiable return on investment.
To ensure the desired market position was achieved, Thrive Digital worked with Milestone Financial to develop messages to effectively convey their service offerings to the Canberra market. Through designing and building an effective lead generation website, in conjunction with delivering effective Google campaigns, Milestone Financial has experienced a sustained increase in website traffic and a dramatic improvement in the number of quality leads.
Regular and effective content marketing through blog posts, social media and email marketing has positioned Milestone as an authority in financial planning and has significantly improved their organic rankings, ensuring their events are regularly booked out.
"In our industry building trust and credibility is critical. We worked with Thrive Digital to develop a website that would educate prospective clients and maintain existing clients by using ongoing communications approaches. We regularly get clients say the reason why they chose our company was because of our website"
Ian Hayes, Director of Milestone Financial
- Digital marketing strategy
- Landing page development
- Web design and development
- Messaging and website content
- Ongoing content marketing
- Campaign management and reporting